Regional Product Manager, United Kingdom

Serving the People Who Serve the People

Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and its constituents together. We are on a mission to support our customers with meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn.

Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers power an unmatched Subscriber Network that use our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe.

Want to know more? See more of what we do here.

Over the past several years, Granicus has experienced significant global growth and customer expansion, including several acquisitions that have strengthened its capabilities and helped customers accelerate their digital transformations and outcomes. With over 7,000 customers and 300 million subscribers, Granicus fosters the world’s largest community of digital government and destination marketing practitioners, strengthening their impact while helping them establish a culture of ongoing innovation.

The public sector is experiencing the most extraordinary acceleration in technology transformation in 20 years. Change-makers in Governments & Tourism across the globe are striving to deliver superior digital experiences for their constituents, communities and visitors. Granicus is superbly positioned to capitalize on this global trend.

The Regional Product Manager is the UK market authority across the full product portfolio and serves as a key partner to the Regional General Manager. Together, they shape regional strategy, align commercial and product priorities, and ensure strong execution across growth, retention, and competitive positioning. This role requires deep commercial judgment, comfort with financial and pricing analysis, and an ability to influence senior stakeholders through clear evidence and structured recommendation.

The position also works closely with global Product Management leadership, who are responsible for building products that scale across all markets. The Regional Product Manager provides the UK market lens that informs roadmap shaping, feature refinement, and adoption strategy.

• Market and Customer Insight 

  • Build a deep understanding of UK public sector needs, procurement behaviours, digital maturity, and regulatory expectations. 
  • Capture customer requirements across the portfolio and translate them into clear guidance for the Regional GM and global Product Management. 
  • Identify market gaps and emerging needs that influence product positioning and commercial opportunities. 

  Partnership with the Regional General Manager 

  • Act as the product counterpart to the Regional GM in shaping regional strategy and commercial execution. 
  • Provide structured input into pipeline, forecasting, deal strategy, and key account planning. 
  • Support the GM with clear market evidence and analysis during annual planning, go-to-market adjustments, and regional performance reviews. 

  Partnership with Global Product Management 

  • Serve as the UK market representative to global Product Management leadership. 
  • Provide validated market insights that inform prioritisation and roadmap decisions. 
  • Collaborate with global PMs to refine features, use cases, and release plans for UK success. 
  • Track performance of new releases in the region and supply actionable feedback. 

  Competitive Intelligence 

  • Maintain a comprehensive, continually refreshed view of competitor capabilities, pricing, packaging, and positioning. 
  • Synthesize this information into practical recommendations for Sales, Marketing, and the Regional GM. 
  • Identify competitive risks and opportunities and develop clear guidance on differentiation. 

  Regional Pricing and Commercial Strategy 

  • Evaluate pricing performance in the UK and provide evidence-based recommendations for adjustments. 
  • Assess competitive pricing benchmarks and inform discount guidance, packaging decisions, and deal strategy. 
  • Support strategic deals by providing structured commercial input. 

  Cross-Functional Leadership 

  • Partner with Sales leadership to inform strategy for key accounts and strategic opportunities. 
  • Work with Customer Success to identify patterns affecting retention and expansion. 
  • Collaborate with Marketing to ensure campaigns, content, and messaging reflect regional needs. 
  • Serve as a consistent communicator of UK market dynamics to senior teams across the organisation. 

  Portfolio and Performance Management 

  • Track adoption, ARR growth, attach rates, retention, and win/loss outcomes across the region. 
  • Identify performance patterns that influence cross-sell, upsell, and renewal strategies. 
  • Ensure that key UK insights are visible to product, commercial, and executive teams. 

• • ​​Experience in product management, commercial strategy, solutions consulting, or a similar market-facing role. 
  • ​Strong business acumen and comfort working with financial models, pricing scenarios, and tradeoff decisions. 
  • ​Ability to synthesise market intelligence into concise, actionable recommendations. 
  • ​Strong communication and influencing skills across senior and cross-functional audiences. 
  • ​Knowledge of UK public sector or other regulated markets is preferred. 
  • ​Demonstrated use of AI/ML tools to enhance productivity, decision-making, or product discovery. 

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Don’t have all the skills/experience mentioned above? At Granicus, we are trying to build diverse, inclusive teams. We do not have degree requirements for most of our roles. If you don’t meet every requirement above but are excited to learn more, we encourage you to apply. We might just be able to find another role that could be a perfect fit!

Security and Privacy Requirements

• Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program.
• Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies.

The Team

• We are a remote-first company with a globally distributed workforce across the United States, Canada, United Kingdom, India, Armenia, Australia, and New Zealand.

The Culture

• At Granicus, we are building a transparent, inclusive, and safe space for everyone who wants to be
  a part of our journey.
• A few culture highlights include – Employee Resource Groups to encourage diverse voices
• Coffee with Mark sessions – Our employees get to interact with our CEO on very important and
  sometimes difficult issues ranging from mental health to work-life balance and current affairs.
• Microsoft Teams communities focused on wellness, art, furbabies, family, parenting, and more.
• We bring in special guests from time to time to discuss issues that impact our employee
  population
  
  

The Impact

• We are proud to serve dynamic organizations around the globe that use our digital solutions to make the world a better place — quite literally. We have so many powerful success stories that illustrate how our solutions are impacting the world. See more of our impact here.